NBC signed its most recent Olympic rights deal in 2014 covering each Summer Games and Winter Games through 2032. That was valued at $7.75 billion and includes the next Summer Games in 2028 in Los Angeles.

The International Olympic Committee (IOC) and Comcast NBCUniversal have agreed on a new groundbreaking partnership for the new digital era, taking advantage of the opportunities offered by the rapidly developing media landscape and the unique expertise of the global media and technology company.

Broadcaster NBC has agreed a $3bn deal to extend its coverage of the Olympic Games in the US beyond 2032, just days before the body that runs the world’s biggest sporting event elects a new president.