ASMR, short for autonomous sensory meridian response, has ballooned in popularity over the past 15 years. Julie Luther, who built a massive YouTube and TikTok following with ASMR videos, offers ...

“It’s a physical sensation that begins in the scalp and extends through the body,” says the creator of popular ASMR videos. No time to get a stress-relieving massage in real life? For some people, ...

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I've never felt weird about paying strangers to touch me. Massages, facials, martial arts — it's all just bodywork to me. That is, until I booked my first professional back scratch with Julie Luther, ...

Now is a very tense time for a lot of people, but Phoebe Bridgers recently underwent 40 minutes of pure relaxation: She received an “ASMR massage” from YouTuber itsblitzzz (who also goes by Julia) in ...

As part of its takeover of Virtual Design Festival today, ArkDes is giving Dezeen readers a guided video tour of its current exhibition exploring the phenomenon of ASMR. Hosted by its curator of ...

Love it or hate it, ASMR seems to be everywhere these days. ASMR videos have a way of popping in YouTube search results seemingly regardless of the topic, and with some of the biggest ASMR content ...

SemideCoco is a YouTube creator in Toronto who makes ASMR videos and has over 150,000 subscribers. Creators like Semide can join the YouTube Partner Program, which allows them to earn money by placing ...

Still from itsblitzzz YouTube video. Phoebe Bridgers has appeared on YouTuber itsblitzzz’s channel in a new video where the singer-songwriter receives an ASMR massage. The video is around 40 minutes ...

Check out how you can get started in the profession too A SAVVY mum has revealed she’s raking in the “most money she’s ever earned” thanks to her unique business – and hit back at trolls who question ...