AXE has kept its classic two-hit combo of reliable odor-busting protection with a lasting fragrance—all while also remixing ...

The brand recently analyzed new data from TikTok, which found that male consumers are opting away from traditional masculine scents toward tropical blends and floral softness. With this move, Ulta ...

Plus, everything you need to know to find the fragrance that suits your unique style.

AXE highlights 10 scenarios where Gen Z men can boost confidence with specific scents for job interviews, dates, and more.

I cannot think of a year that’s had so many stellar men’s fragrance launches. Indeed, the category has picked up a lot of momentum recently, thanks in large part to the efforts of budding niche brands ...

The basketball star says wearing scent is "like a confidence boost" Jackie Fields is a Deputy Beauty Director at PEOPLE. She has been working at the brand since 2005 and has 17 years reporting and ...

Last-minute gifting doesn’t get better than this rich, irresistible aroma. Men’s Journal aims to feature only the best products and services. If you buy something via one of our links, we may earn a ...