The Super Bowl is an advertiser’s biggest opportunity to reach a massive audience. But at roughly $267,000 per second, brands ...
It’s been 14 years since Skechers first joined the marathon of Super Bowl commercials with its 2010 ad featuring former 49ers quarterback Joe Montana. Since then, the footwear brand has produced ten ...
Global ad spend is expected to drop 6.6% to $445 billion in 2009 with a mild growth of 0.8% now expected in 2010 to $448 billion, revised up from a 1.4% fall in the previous 70-country forecast report ...
The Advertising Association says the UK advertising market has "brushed off fears about the health of the economy" after growing in expenditure by 6.9% to £15.5bn in 2010. That's according to the new ...