Google announced its Academy for Ads digital training platform in a company blog post. The courses are designed to be viewed on any device from desktops to laptops to mobile devices, and offer ...

Your digital marketing strategy would be incomplete without taking advantage of online advertising. It can be difficult to narrow down what types of ads are right for your business depending on your ...

Enhanced Conversion can help to supercharge your Google Ads performance. Find out how first-party data can boost your paid campaigns. The convergence of rising privacy concerns and regulation ...

Google will soon introduce "Journey Aware Bidding" in Google Ads - signaling a shift toward a new approach to bidding for leads, according to independent Google Ads coach Jyll Saskin Gales. The ...

Google is reportedly pitching advertisers to buy into ads in AI Mode. The folks over at AdAge have some slides from a Google presentation with the pitch. "Google is getting ready to roll out AI Mode ...

If you’re not using Google Ads, this could be the wake-up call your business needs. Google Ads is the most widely used digital marketing platform, bringing in over $58 billion in ad revenue in Q2 ...

Christiana Jolaoso-Oloyede writes for media publications, B2B brands and nonprofits. Using her research, analytical and writing skills from her training as a lawyer, she focuses on garnering accurate ...

Anaam Tiwary, the visionary founder of Boost Ads, is now recognized as India’s Google Ads King for his unmatched expertise in driving results through smart advertising strategies ...