Videos have become one of the most important components of the online user experience. 300 hours of video are uploaded to YouTube per minute and this number is only going to increase due to the ...

If you have the budget, you should seriously consider using paid search advertising (also referred to as keyword advertising) to promote your YouTube videos. For example, when you use Google AdWords, ...

To add a link to a YouTube video description, you'll need to go through your account's Creator Studio. Here's how to do it on ...

Your YouTube videos may have gone viral and your channel might get thousands of hits per day, but without monetization, you won't see any other benefit from your work besides the "Likes" and comments ...

In his book Entrepreneur Magazine's Ultimate Guide to YouTube for Business, marketing and public relations consultant Jason Rich show you how to master the secrets of successful "YouTubers" and put ...

When you think of PPC, the first two names that come to mind will be AdWords and Facebook. Those are the headline acts in paid advertising and the likes of Twitter and LinkedIn never quite get the ...

YouTube has a long history of failure when it comes to self-policing. YouTube has a long history of failure when it comes to self-policing. It's gotten in hot water multiple times because it has not ...

A new study found that 90 percent of brand partnerships with "kid influencers" who star in popular toy reviews promote unhealthy food Julie Mazziotta is the Senior Sports Editor at PEOPLE, covering ...

The start of the NFL season is the beginning of a big advertising season. Brands have to change their NFL advertising expectations on streamers like YouTube and Amazon. Here are 3 ways the streamers ...

AT&T thinks YouTube is safe for advertisers again. The company, one of the nation’s biggest marketers, yanked its dollars from YouTube in 2017 because its ads were appearing alongside offensive videos ...