Managing ad campaigns can be daunting and laborious. Once campaigns are launched you need to actively manage them by monitoring and making adjustments on a regular basis. This, along with other ...

Deciding whether or not your company needs a digital commerce advertising management platform calls for the same evaluative steps involved in any software adoption, including a comprehensive ...

LONDON--(BUSINESS WIRE)--Technavio has been monitoring the global social media management software market size and it is poised to grow by USD 1.31 billion during 2020-2024, progressing at a CAGR of ...

Creating campaigns and displaying advertisements are time-consuming and costly and have become technology dependent in the field of digital marketing. As a business owner or marketing manager, you ...

SAN FRANCISCO, Aug. 19, 2021 /PRNewswire/ -- Marin Software, a leading provider of digital marketing software for performance-driven advertisers and agencies, today announced an integration with ...

Unity Software's new management team has further demonstrated its determination to turn the ship around, through the migration of its Unity advertising network to a new AI-based platform, Unity Vector ...

CHICAGO, March 29, 2017 (GLOBE NEWSWIRE) -- Centro (www.centro.net), a provider of enterprise-class software for digital advertising, today announced the transformation of programmatic advertising ...

Today’s funding announcements include companies offering ad campaign management, mobile game advertising and electronic medical records: Marin Software brings in $16M for search ad tools: The San ...

CENTENNIAL, Colo. & DUBLIN--(BUSINESS WIRE)--National CineMedia (NCM), the largest cinema advertising network in the U.S., has made a new long-term agreement with Unique X, a world leading movie ...

(Full disclosure: My company is an Amazon seller and offers Amazon advertising services.) Advertising is big business — really big. Over the past three years, net sales of Amazon advertising in ...

SAN FRANCISCO (Reuters) - Twitter Inc said on Wednesday it is opening up its platform to third-party advertising management software, taking another step to establish its ad-based business model ahead ...