On the surface, affiliate marketing (also known as performance marketing) seems simple. Brands offer affiliate partners a percentage of every sale or lead the partners generate via their online ...

Paruyr Shahbazyan makes money based on the amount of traffic that he drives to online sports betting operators. He and his company, Bookmaker Ratings, are appropriately classified as being a part of ...

I remember my mother buying Amway soap during my childhood. I didn’t quite understand how the organization functioned then, and I still don’t today. Amway, now re-branded as Quixtar falls in the multi ...

(Searchline) In the annals of love-hate relationships, search marketers and affiliates are right up there with the classic ambivalent couples: Hamlet and Ophelia, Han Solo and Princess Leia, or King ...

In this video, Entrepreneur Network partner Eric Siu talks with affiliate marketing pro John Crestani. After starting his career as an analyst at an advertising agency, Crestani progressed to taking ...

In the continuously developing landscape of online entrepreneurship, Christopher Reader has emerged as a prominent figure, leaving an indelible mark on the digital marketing industry. At just 25 years ...

Affiliate marketers can use Google Analytics to do the following – Google Event Tracking to monitor on-site engagements, Google Dashboards for analyzing user behavior, and build custom Audiences for ...