A closeup of two pints of Guinness at a bar - Bryn Colton/Getty Images Whether you're taking a break or totally breaking up with alcohol these days, you're not alone. According to Gallup, Americans ...

Guinness lovers are unsure what to think after a new blend of the iconic Irish stout became available at pubs. The controversial “60/40” pint blends the alcohol-free Guinness 0.0 with the original ale ...

Brand growth strategies in alcohol-free include sampling and trial, social media and celebrities. Winning brands will focus ...

A new but controversial Guinness mix is dividing pint drinkers’ tastebuds. Love it or hate it, a ’60/40′ pint mix of the black stuff has sparked a fierce debate worthy of the beverage’s pedigree.

Discover the top alcohol-free beer, wine and spirits brands in 2026: and find out how brands like Athletic Brewing, Guinness ...

“Dry January” may be over, but the sober movement is set to continue. The IWSR projects that the market for no-alcohol beer, wine, and spirits (0.0-0.5% alcohol by volume) will deliver a 7% compound ...

As Dry January continues to grow in popularity, more consumers are seeking alternatives to traditional alcoholic beverages. And that trend only looks to continue as generational shifts point toward ...