The question, once a whisper, has grown into a buzz: Will Amazon, in its pursuit of advertising dollars and dominance, soon embed ads within its Alexa voice assistant? The company’s recent moves ...

Macy is a writer on the AI Team. She covers how AI is changing daily life and how to make the most of it. This includes writing about consumer AI products and their real-world impact, from ...

Amazon's Alexa Super Bowl ad was a hit during the big game. With guest spots from Gordon Ramsey, Cardi B, Rebel Wilson, Sir Anthony Hopkins and even founder Jeff Bezos, the ad impressed fans and ...

Would you pay more for the ‘World’s best’ personal assistant, or get by with a free one that targets you with ads? Would you pay more for the ‘World’s best’ personal assistant, or get by with a free ...

Get all latest & breaking news on Amazon Alexa. Watch videos, top stories and articles on Amazon Alexa at moneycontrol.com.

Amazon’s new Alexa.com portal brings the AI-powered Alexa+ assistant to the desktop browser. Amazon is quietly rolling out the last big pillar of its AI-powered Alexa+ vision: the Alexa.com website, ...

Unlike its Big Tech peers, Amazon’s advertising revenue claims only a small share of total company earnings. Paid search formats remain the core of Amazon’s ad offering, but the company has achieved ...