Search isn’t dying or being replaced. It’s fracturing. Consumers aren’t quitting search; they’re just seeing other people. Google still dominates, but it’s like that long-term relationship that’s ...
Search with generative AI is fundamentally changing how people find and interact with information online, impacting both paid and organic channels. Large language models (LLMs) like ChatGPT, ...
AI platforms overwhelmingly cite YouTube, while rivals like TikTok, Vimeo and Twitch barely register in search results, new data shows. YouTube is cited 200x more than any other video platform in AI ...
Bing published a blog post about how clicks from AI Search are improving conversion rates, explaining that the entire research part of the consumer journey has moved into conversational AI search, ...
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