With 2.2 million apps in the Apple App Store and 2.4 million in Google Play, retailers face tremendous competition in getting consumers to download their apps. In fact, nine out of every 10 apps is a ...
App store optimization (ASO) is a bit of a mystery for many SEOs. So, let’s start with the basics. While SEO is geared toward improving website rankings on search engines like Google, ASO focuses on ...
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