Email marketing remains a powerful way for small businesses to connect with customers and leads, but it’s hard to come by tools that are easy-to-use and feel at home on the Mac. Direct Mail for macOS ...

In macOS Ventura, Apple added some notable new functionality to its stock Mail app. This article explains how to use the new Scheduled Send feature. In previous versions of macOS, Apple Mail has ...

Take better care of your email inbox with these hidden features. Image: D. Griffin Jones/Cult of Mac Some people achieve and maintain zero unread emails; some let that red badge climb into the ...

Direct mail has proven again and again that it isn’t just surviving the digital era, it’s outperforming expectations. As marketers face rising acquisition costs, data privacy changes, and a growing ...

Some businesses hesitate to dive into advanced personalization, worried about complexity or the risk of getting it wrong. However, the tools and software available today make this process more ...