Disappointing news for iPhone and iPad owners last week, when it emerged that from the start of March, Apple will run more ads in App Store search queries. You may feel that searching for “into the ...

The iPhone manufacturer will show App Store users more ads starting in March. Search results are affected.

Apple built the iPhone on a simple promise: premium hardware, clean software and a sense that users, not advertisers, were ...

Sponsored apps will no longer be limited to the top slot, with Apple adding more ad placements further down App Store search ...

In an email to developers this week, Apple indicated that it will begin showing additional ads in App Store search results ...

Apple will introduce more search ad placements on the App Store, reshaping how users discover apps and how developers promote ...

Apple is testing a new design for App Store search ads on iPhone. Some users on iOS 26.3 are noticing that the blue background around sponsored results is no longer shown, blurring the line between ...

Apple’s best ads of 2025 didn’t just sell devices and promote services — they staked a claim for what modern marketing can do when it blends craft, culture and technical ambition. Across short films, ...