Applebee’s Date Night Pass returns for a third year

The pass is available for $100 and discounts up to $50 off food and non-alcoholic beverages on 12 visits throughout the year ...
Marketing Dive

How Applebee’s Date Night Pass builds on the chain’s marketing-led success

CMO Michelle Chin details the return of the fan-favorite offer and the lessons she’s learned in her first few months at the ...
Nation's Restaurant News

Applebee’s adds Boneless Wings to its All You Can Eat promotion

Applebee’s brought back its signature All You Can Eat menu in May, featuring Riblets, Double Crunch Shrimp, and Chicken Tenders for $15.99 — all served with endless fries and coleslaw. Now the chain ...
Business Wire

Applebee’s 2 for $25 Menu Adds NEW Chicken Parmesan Fettuccine and NEW BIG Bangin’ Burger

Plus, beat the heat with Applebee’s Summertime Sips featuring the $6 Backyard Blackberry Lemonade and NEW Perfect Watermelon Margarita PASADENA, Calif.--(BUSINESS WIRE)--Applebee’s favorite two-person ...
Nation's Restaurant News

Applebee’s adds new items to its 2 for $25 lineup

Applebee’s value evolution continues with the introduction of Chicken Parmesan Fettucine and a Big Bangin’ Burger, both of which are now available on the 2 for $25 menu. The chain is also offering its ...