Without an easy interface for clicking through to purchase, audio and video ads have, until recently, been best suited to upper-funnel brand-awareness campaigns rather than direct response. But now, ...

Lucknow: In a major step to enhance tourist experience and promote cultural heritage, the Yogi govt is set to launch QR code-based audio tour portals and content at 100 key tourist destinations across ...

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Uttar Pradesh Tourism Department is launching a QR Code-based Audio Tour Portal to improve visitor experiences at over 100 key sites. The initiative aims to make heritage accessible to both domestic ...

QR codes are a type of barcode, or scannable pattern, that contain various forms of data, like website links, account information, phone numbers, or even coupons. QR codes are found everywhere from ...

If it seems like QR codes are everywhere these days, that's because, well, they are. Thanks to a surge in popularity during the COVID-19 pandemic, these scannable codes are being used by businesses ...

for everything from payments and registrations to advertising and information. You'll see them in restaurants in place of paper menus, on product packaging, on signposts, on parking meters — and even ...