The B2B and B2C markets operate in contrast to each other. In general, B2B buyers are more knowledgeable of the products they buy and better understand the value associated with it. B2B buyers must ...
If you operate a website which does business with consumers based in the European Union, read on. In the recent case, Verein für Konsumenteninformation v Amazon EU Sàrl (28 July 2016), brought by ...
Why is redesigning your website so important? Trends change frequently. If you aren’t updating your business to consumer (B2C) website at least a couple times a year, its aesthetics and features ...
In 2026, brands face a design and content paradox with the website. A conversation with Amanda Cole, CMO, and Meera Murthy, GM & VP of Product at Bloomreach, brought some insights into how marketers ...
Everyone who shops for clothes and books online now expects the rest of their life to be online as well. But when it comes to making decisions about your health, wealth, kids, pets, house, cars and ...
Thinking about going into business-to-business (B2B) marketing? Compared to consumer marketing, B2B marketing is more challenging because several things are at stake. For one thing, you need to take ...
360buy.com, China's biggest business-to-customer (B2C) website, says it has received more than $500 million in a new round of funding and it expects up to 26 billion yuan ($3.9 billion) in sales next ...