Over the course of four sessions, my patient, Stacey, and I worked toward her goals of sleeping more, checking her email less and spending more quality time with her family. She successfully developed ...
For decades, researchers have worried about disappointing (and now negative) gains in American population health. The pages of Health Affairs are filled with these discussions. Kindig & Mullahy ask ...
Scientists have found the first compelling evidence that cognitive training can boost levels of a brain chemical that ...
Today’s most effective campaigns do more than capture attention; they create lasting impact. This is the power of behavior change marketing (BCM), a strategic (and scientific) approach that goes ...