Just in time for festival season, Benefit has launched a new product line that will bring an unexpected splash of color to your makeup routine. We're not talking about a citrus-hued palette or a bold ...

Benefit Gimme Brow has cut my morning routine in half—and today only, it’s 50 percent off—just $12. I cut out three steps of my brow routine, and now most of the time I depend on just a few swipes of ...

Use short strokes to shape your brow with the tip of the applicator. Then brush through to blend, moving outward. There are 9 shades to choose from. An initially skeptical shopper admitted, "I wasn't ...

An initially skeptical shopper admitted, "I wasn't sure that this would do what they advertised but with thinning brows, I had to at least try it. I'm so glad that I did because it does work just as ...

Loved by many makeup artists and beauty editors alike, Maisie is the latest beauty fanatic to fall in love with the benefit 24-Hour Brow Setter Clear Brow Gel. (Picture: Metro/Benefit/Getty) Long gone ...

13:00, Thu, Aug 14, 2025 Updated: 13:01, Thu, Aug 14, 2025 Eyebrow gels are a great way to enhance the look of your eyebrows for a fuller and thicker appearance. While plenty of beauty brands offer ...

SEPHORA has sparked a rush to buy a product that keeps eyebrows perfectly set in place. Beauty enthusiasts have revealed that the must-try item is something that they routinely repurchase. Everyone ...

It looks like Benefit Cosmetics is surpassing Anastasia as the top spot in the brow category, thanks to social media and a slew of new products. The LVMH Moët Hennessy Louis Vuitton-owned brand is ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." My brows are naturally on the thinner side, so I prefer to give ’em as much oomph and drama as humanly ...