The best eyeshadow for your eye color is whatever shade you feel like wearing on that given day, but it's proven that some shadows will enhance certain eye colors more than others. It all comes down ...

Finding the right eyeshadow for blue eyes can be a challenge. It involves picking out not only the most flattering shades for your eye color but also shades that complement each other and will blend ...

The best shade pairings to accentuate your biggest feature. Carlo A/Getty Images Part of what makes makeup (particularly eyeshadows and lipsticks) so fun is experimenting with new products and ...

Once gray hair becomes your new look, it’s smart to optimize it by giving your makeup bag a makeover, too. The most impactful place to start is with your eye shadow. Lighter shades won’t do you as ...

WHETHER EYESHADOW IS an essential everyday step in your routine or a makeup trick saved for special occasions, an eyeshadow palette is one of the biggest and most versatile investments you can make in ...