SOLON – The music is eerie, the words forbidding. “Thirteen years ago, a plane appeared out of nowhere … no pilot, no crew. The only passengers were 36 babies.” It sounds like the introduction to ...

Today we chatted with Corinne Cavanaugh, a digital marketing expert and author, about how book trailers are huge when promoting new books. Corinne is a busy gal with a successful social media agency ...

In the first of an ongoing series of articles spotlighting book business–related AI startups, we take a look at Hypnovels, a book trailers and video generator, and Maven, a publisher that allows you ...

Traditional book trailers have been around for decades and have found massive success with television campaigns. One of the drawbacks of going the ebook approach, is the lack of advertising models for ...