Buick is gearing up for a big marketing blitz as it prepares to launch four new or redesigned models, but don't expect the brand to back away from its self-deprecating campaign that shows people ...

Once again, Buick has revealed a drop-dead stunner of a coupe concept, the Wildcat EV. And just like the Avista that came before it, don’t get your hopes up too high for a production model. Buick hasn ...

Buick continues to be General Motors’ number one brand in the world’s largest market. Whereas in North America this will soon be a division selling only SUVs once imports of the Opel-built Regal end, ...

Who would have predicted that this once deeply damaged marque could have staged such a powerful comeback and not just in North America? GM and partner SAIC have an excellent understanding of what ...