Bulk SMS marketing has been around for years, yet in 2025 it is still quietly outperforming many “new” digital channels.

In the world of e-commerce, where competition is just a click away, fast, direct, and effective customer communication plays a crucial role. Emails often remain unread, app notifications get muted, ...

GUEST OPINION: In an era of instant communication, where user attention spans are mere seconds, speed and message effectiveness are paramount. For businesses aiming to reach a broad audience swiftly, ...

When advertising for your business, you might find it beneficial to advertise in specific mediums. One possible advertising medium consists of text messages. The standard for sending text messages on ...

Rhys Foley is a freelance writer tackling a variety of exciting topics, Keeping his finger on the pulse of the technology and business sector he combines his passion and work There is a huge market ...

Australia has called out five telcos for sending through bulk SMS that contain scam messages, breaching the country's anti-scam and public safety rules. The Australian Communications and Media ...

I was a skeptic at first when the idea was mentioned to me. But when I started to look at SMS marketing, I realized that with the right frequency and messaging, it can be a highly effective method of ...

Britain’s communications regulator Ofcom said on Friday it had opened an investigation into Meta Platforms over information the company provided relating to WhatsApp for one of its market reviews. The ...

AT&T Wireless today introduced a bulk Short Messaging Service (SMS) program designed to allow enterprises to send large volumes of 140- to 160-character messages to targeted customers or groups of ...

India’s SMS regulation requires businesses to comply with pre-registered messaging templates to counter spam and fraud. India’s state-owned telecom Bharat Sanchar Nigam Limited (BSNL) has registered 7 ...