If you ask the PBR, “There’s never been a better time to be a bull rider.” In recent years, bull riding prize payouts have climbed to record heights and the bulls are faster, stronger and ranker than ...

PBR will be bringing its premiere "Unleash The Beast" event to Milwaukee's Fiserv Forum on March 1-2. It's the fourth consecutive year the tour has come to Fiserv Forum. "More than 30 of the best bull ...