The digital screens that allowed for the quick turnaround — nonexistent a few decades ago and commonplace today — are an ...

OpenAI's soon-to-be-launched advertising business could generate tremendous revenue if management executes well.

Oracle plans to wind down its advertising division, it said as it reported fiscal 2024 earnings. Oracle's advertising revenue fell from $2 billion in 2022 to $300 million in fiscal 2024. A big change ...

Comcast Advertising is partnering with Waymark to offer creative production for clients to remove barriers and give advertisers access to premium TV audiences. “Making media buying easy and impactful ...

For years, Amazon's (NASDAQ: AMZN) story has centered on e-commerce and cloud computing. But another engine is gaining speed -- one that's high-margin, fast-growing, and still underappreciated. That's ...

Simple math implies YouTube’s subscription business, spanning YouTube Music, YouTube Premium, YouTube TV and NFL Sunday ...

You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. Follow Peter Kafka Every time Peter publishes a story, you’ll get ...

SAN MATEO, Calif.--(BUSINESS WIRE)--InMobi Advertising, a leading provider of marketing and monetization technologies that help businesses fuel growth, has been named a “Strong Performer” in The ...

The veteran advertising executive will work as a senior adviser to the company, overseeing integrated brand and marketing efforts. By Alex Weprin Senior Editor Jeremi Gorman has landed at Fanatics, ...

Trump’s pick to lead the Health Department is targeting a multibillion-dollar ad market that’s one of the biggest spenders on the airwaves. By Alex Weprin Senior Editor Just days before the 2024 ...

Chinese search-engine giant Baidu BIDU2.03%increase; green up pointing triangle reported lower quarterly revenue amid a weaker performance in its core advertising business, though profit was better ...

With OpenAI's recent release of its AI browser, the historic level of capital expenditures being made in the current AI arms race may accelerate even further, if that is possible. From the reciprocal, ...