The relationship between attorneys and marketing and business development professionals in Big Law firms is changing. While the roles were historically viewed as something of "attorney ...

On this episode of the CMO Series, Ali Bone is lucky to welcome Matt Goffe, Director of Business Development at Eckert Seamans, who shares his journey in legal business development and advice for BD ...

Business development is a critical aspect of any company’s growth and booking high-quality meetings is crucial to nurturing and developing prospects. However, for many organizations, developing ...

May 14, 2024 - There's a quiet revolution happening in law firm business development across the globe — code named Activator. From the Magic Circle to the Am Law 200 and beyond — law firms are ...

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Over the past month, I have been obsessing and diving deeper into research from Daniel Kahneman and Amos Tversky—specifically Kahneman’s Prospect Theory (for which he won the Nobel Prize in Economic ...

A new professional development series — designed by the Greater Scranton Chamber of Commerce — aims to teach young workers ways to determine their specific strengths, acquire valuable workforce skills ...