A SWOT analysis, which is an acronym for a business’s strengths, weaknesses, opportunities and threats, helps business managers think in new ways, sometimes about things they would prefer to avoid ...

Forbes contributors publish independent expert analyses and insights. Rachel Wells is a writer who covers leadership, AI, and upskilling. When it comes to making critical career and business decisions ...

Periodic assessments of your business are essential to success. Starting a business or operating an existing business and neglecting the task of routine maintenance would be detrimental. The business ...

Choosing the right direction for the future of your company can be a daunting task. Should you add services? Is your team staying competitive? How can you improve cash flow? All of these questions and ...

For those of us who never went to business school but found our way into entrepreneurship, it takes practical experience to determine which tools best serve us in the real world. After 10 years of ...

Small business owners must create products and services the customer values, and produce and deliver them in exceptional ways compared to the competition. To meet the challenge, a company must define ...

SWOT analysis helps assess a company's current state and future potential without complex math. It identifies strengths, weaknesses, opportunities, and threats to inform investment choices. Regular ...

A business of any size can analyze its internal strengthens and weaknesses and external opportunities and threats — a process known by its acronym, SWOT — to gain insight into the forces it does and ...

Isn’t it wonderful to have certainty, confidence, and clarity about what you’re going to do going forward? In the context of our increasingly disrupted, globalizing, and multicultural world, business ...