As we all work to understand Google’s algorithm and become proactive and not reactive in our marketing strategies, you have to be careful you’re not falling victim to just another buzzword (and in ...

Are you new to citations management? Citations are a key ranking factor for local search. Learn the ins and outs of how to manage and optimize citations. Citations are one of the key factors in local ...

My university recently convened an emergency “summit” for librarians, tutors, and concerned faculty members to solve a citation crisis. Our library help desks reportedly cannot complete their core ...