This guide was reviewed by a Business News Daily editor to ensure it provides comprehensive and accurate information to aid your buying decision. Even if you believe you’ve developed the best product ...

Though predictive analytics (PA) tools have been around for decades—with a strong uptake historically in telecommunications and banking—demand has risen dramatically in the past couple of years. In ...

Knowing how to convert leads into customers isn't enough these days. You need to know which high-value customers will generate the most sales. You need to be able to build customer loyalty. And you ...

While customer relationship management (CRM) applications already collect terabytes of useful customer information for businesses, even deeper insights are on their way thanks to a developing new ...

Sanlam Reality, the Sanlam Group's loyalty programme, was awarded Best Use of Data Analytics/CRM Application at the inaugural Loyalty Awards South Africa recently held in Cape Town. The Awards were ...

In a world where digital interactions are king, CRM systems have become the chessboard on which businesses maneuver for success. No longer just databases, these systems are now the engines driving ...

Effective inventory management in today’s uncertain and complex retail environment is becoming more essential than ever. As customer preferences shift rapidly and supply chain dynamics become ever ...

Tableau announced that it is combining its software with Salesforce’s Einstein Analytics arm. The new offering will be known as “Tableau CRM.” It’s the latest integration between the two companies ...

Bob Stutz, the former Microsoft Corp. vice president who led the development of Dynamics CRM 2016, wasn’t around to announce the news of its launch this week following his recent defection to ...

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