The CRM spotlight is shining brightly on the SMB market. Microsoft's entry into CRM coupled with the emergence of the ASP model has enabled firms of all sizes to implement complex customer-focused ...

If a software product is successful enough, you’ll probably be able to find a company building an open source alternative. And yet, nobody has created a modern open source CRM product that can be ...

Opinions expressed by Entrepreneur contributors are their own. Customer relationship management (CRM) has been an effective tool for managing interactions with customers and prospects of course, with ...

A business.com editor verified this analysis to ensure it meets our standards for accuracy, expertise and integrity. Salesforce CRM offers tailored workflows, integrated apps and a robust API, helping ...