Rocket CRM has announced developments in its marketing automation capabilities, reflecting broader trends in how ...

New Einstein 1 Data Cloud is now natively integrated with the Einstein 1 Platform, so customers can connect any data to create a unified profile of their customer, and infuse AI, automation, and ...

In today's hyper-competitive, highly saturated sales marketplace, customer relationship management (CRM) platforms have become vital for success. Despite this, many underestimate the value of a good ...

I am upgrading Salesforce, Inc. to a “Buy” rating with a fair value of $320 per share due to its promising Data Cloud & AI growth. Salesforce reported 9% revenue growth and 13% adjusted operating ...

CRM is a brilliant way to boost your business, connect with customers, and generally make life easier. But let's be honest, sometimes CRM implementations can feel a bit like navigating a maze ...

Want smarter insights in your inbox? Sign up for our weekly newsletters to get only what matters to enterprise AI, data, and security leaders. Subscribe Now According to a new report from Validity, 76 ...

A CRM (customer relationship management) is a single software platform that allows businesses to manage and monitor customer relationships with both current and potential customers. With a good CRM, ...

If you’ve been around long enough to see a few CRM projects come and go, then you have probably noticed a pattern. Technology changes, the logos change, and the dashboards look shinier every few years ...