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Oh no, I just got word of yet another "big" change to another of the partner programs from a CRM vendor we work with. I'm not going to name the CRM vendor. But I can tell you this: you've heard of ...

Opinions expressed by Entrepreneur contributors are their own. Customer relationship management (CRM) has been an effective tool for managing interactions with customers and prospects of course, with ...

WALLED LAKE, Mich.--(BUSINESS WIRE)--Imagine what it would be like to go through a name change 50 years after a company was founded. Interestingly enough, the potential brand upheaval for Kirk King is ...

Customer relationship management, or CRM, is a promotional tactic used in integrated marketing and other types of consumer-focused marketing. CRM programs use database management to build long-term ...

In the past six to eight months, there's been a lot of discussion about customer relationship management (CRM) failures. The Gartner Group found that approximately 55 percent of all CRM projects ...

"We offer the power of Web services, but totally online--no software, no hardware," says Marc Benioff, president and CEO of Salesforce.com and a former Oracle executive. "When all is said and done, ...

OpenClose has announced that it has completed an integration with Continuity Programs Inc.’s cloud-based MyCRMDashboard.com customer relationship management (CRM) software. This new interface provides ...

The Financial Planning Association has released its first comprehensive report on the various client relationship manager software products available to advisors. The Financial Planning Association ...

Information technology is a costly enabler of customer relationship management. But CRM programs coupled with smart technology and strategy may soon mean the end of the road for mass marketing in the ...