Once upon a time, businesses could focus on profitability above all else. Not any more: modern companies are expected to care about making the world better. They’re expected to serve their communities ...

Journal of Business Ethics, Vol. 155, No. 2 (March 2019), pp. 413-424 (12 pages) Although most consumers are positive about socially responsible companies, in order to benefit from CSR efforts, ...

Between brands who use misleading ecological or social claims in their campaigns and those who decide not to communicate at all, there is a balance to find. How can companies communicate their social ...