* In Maine’s closely watched U.S. Senate race, Democratic Gov. Janet Mills has launched her first ad buy of the cycle, and it’s focused entirely on condemning Immigration and Customs Enforcement (ICE) ...

Google’s Campaign Mix Experiments beta lets advertisers test multiple campaign types and budgets together to find what works ...

Republican Texas Sen. John Cornyn criticized the use of artificial intelligence (AI) in campaign advertising on Monday — the ...

Voters in Virginia, New Jersey, California and Pennsylvania have been inundated with campaign ads this year, with each state hosting critical off-year elections that offer a preview of the issues and ...

Google Ads API v23 lets advertisers break down PMax campaign results by channel, offering more precise insights for ...

The second debate offered a stark contrast to the first one Monday, in which Lt. Gov. Juliana Stratton attacked campaign front-runner, U.S. Rep. Raja Krishnamoorthi, on everything from his campaign ...

Amazon Ads' MCP server is in open beta, allowing advertisers to connect their own tools to its API functionalities through ...

ROANOKE, VA – It can feel like you’re being bombarded. If it feels like you’re seeing more political ads, and earlier than usual, you’re not alone. Dr. Cayce Myers, Professor and Director of Graduate ...

Researchers investigating the effectiveness of outdoor ads promoting climate change awareness and action found that a general ...

Novo Nordisk is worried about competition and wants to be seen as the cool kid... by using a 20-year-old ad format.

Norwegian Cruise Line this month resurrected the "It's Different Out Here" tagline. The original campaign made a splash nearly 30 years ago by depicting the cruise experience in an entirely new way.