Comelec will presume as paid any online endorsement made by a celebrity, internet personality or social media influencer.
The TAM AdEx report on celebrity endorsements in 2024 found that nearly 50% of ads featured four celebrity couples—Akshay ...
Celebrities are transforming the publishing industry, with a single endorsement from a star having the power to turn a book ...
Celebrity-endorsed ads made up 30% of TV commercials in 2024, with the food & beverages sector leading at 24%, and IPL ...
The Commission on Elections (Comelec) is set to issue a resolution presuming celebrities and influencers endorsing candidates ...
Film stars collectively contributed 77% of all celebrity-endorsed ad volumes, followed by sports personalities at 14% and TV ...
Estée Lauder India recently unveiled a campaign feature Bollywood actor Karisma Kapoor and influencer Masoom Minawala, apart ...
Morgan Freeman's 2016 support gains renewed attention amid Musk's controversial political statements, highlighting tech's ...
Updated - January 29, 2025 at 11:01 PM. | New Delhi READ LATER ...