Emma Corporate is an enterprise email marketing system made available to RIT staff by the Division of Marketing and Communications and the Information and Technology Services. It is a cost-effective ...

Bulk emailing is a great way to reach a large target audience and drastically increase outbound production, but as a business practice—it doesn't have the best reputation. If done negligently, it can ...

As Google implements stricter policies around bulk email, email marketers must adapt their strategies with an increased focus on segmentation and relevance. Mailbox providers have published these ...

First the good news: Our friends in Redmond are finally stepping up. After similar moves by Google and Yahoo, Microsoft announced earlier this month that it is enforcing strict email authentication ...