Some fans could walk away with more than just a limited-edition box, as exclusive prizes and bragging rights are on the line.

For decades, the distinct “snap” and salty, real-cheese tang of a Cheez-It were off-limits to the millions of Americans ...

Cheez-It announced its releasing new gluten-free crackers. Here's when the public can expect for them to hit stores.

It's perfect for holding our favorite game day snacks.

Snacking is off to a good start this year.

The Mars-owned brand called the launch one of its "most highly requested innovations," while Twisted Tea packs a punch with ...

As for when and where fans can find the new flavors, the company said that all three are heading to stores in February, so ...

Cheez-It is adding two brand-new crackers to its lineup for snack fans who want even more crunch. Described in a press release as “absurdly amped up,” new Cheez-It Extra Crunchy Baked Snack Crackers ...

"Best day of my life." ...

Rumors of the product’s existence first circulated on social media last spring and were later confirmed by Kellanova (which was subsequently acquired by Mars, Inc.) in July 2025. Mars called the ...

Illinois is no stranger to late heroics. The Illini entered Tuesday’s Cheez-It Citrus Bowl, leading the nation with four fourth-quarter comebacks. Once again, things would come down to the final 15 ...