The chain, which has more than 45,000 stores worldwide, has attracted customers with cheap ice cream and bubble tea.
It has more than 45,000 locations, a $10 billion valuation, and a beloved snowman mascot. Now, it’s eyeing global expansion.
a modest restaurant in the middle of one of China’s poorest provinces saw its business take off after selling cut-price soft serve for just 1 yuan (15 cents) per cone. Today, it has overtaken McDonald ...