DC Comics chief Jim Lee debuted a new logo for DC Studios on Friday at San Diego Comic-Con that returns to the design the company used from 1976 to 2005, replacing the logo first adopted in 2016.

Standing out in the beverage aisle isn’t easy these days. Though a bright can and some great graphics can help. While the brand has always oscillated between modern and retro, today 7UP is back with a ...

Sometimes the best new logo is the old one. It took DC Comics a long time to realise that, but it finally got there. Chief creative officer Jim Lee revealed the new DC logo at San Diego Comic-Con on ...

Sony has unveiled the logo for Columbia Pictures' 100th anniversary in a delightful and classic animated short, which showcases the logo's evolution. The legendary "Lady with the Torch" carries a ...

Kellogg’s has one of the most iconic logos in consumer goods. Now, for the first time, that logo is also a custom typeface. The move to expand the logo into a proprietary typeface follows the Kellogg ...

A new borderless badge will make its debut in 2027, but it won’t replace the familiar emblem on every car ...

For the first time in more than a decade, Pepsi updated its logo. The new look will roll out in North America in the fall and globally next year. The North American launch comes as the brand ...

If you’ve noticed that fans of the Denver Broncos light up every time the classic “D” logo makes an appearance, you’re not imagining it. From throwback jerseys in the stands to comments flooding ...

In honor of the NBA's 75th Anniversary Season, Shaun Powell sits down with the artist of the league's iconic logo design. Shaun Powell The NBA’s logo was designed by Alan Siegel in 1969. Jerry West ...

Most of the changes to Superman’s logo came early on in his career, when his design was in flux and he was penned primarily as a newspaper strip character. It debuted in Superman #14. This symbol is ...

The University of Alabama is releasing a new license plate featuring the retro "Vault A" logo. The new plates will be available starting June 2nd and cost $50 more than standard tags. Revenue from UA ...

Kent Garrison has an art degree from TCU and has done design work for the Dallas Cowboys I have always had an unhealthy obsession with the aesthetics of sports teams. From their logos to their color ...