Every November, retailers flood channels with bigger banners, bolder discounts, and heavier ad spend. The strategy draws crowds, but conversions? That’s where most campaigns stall. If anyone has ever ...

Microsoft has enabled code-free conversion goals across all Advertising Smart Campaigns globally. Instead of manually adding code snippets to a website, marketers can now simply select the relevant ...

Heyflow, a Hamburg, Germany-based startup touting “no-code” tools for easily building interactive “clickflows” to boost customer conversions, has bagged a $6 million seed. The round was led by Project ...