What trends are you seeing in the Color Cosmetics category—in general and specifically, as far as Packaging? Lauren Ryder: ...

Color is one of those things we often take for granted, yet it has an incredible power to shape how we experience the world—especially in design. Whether you’re creating a sleek website, a bold social ...

Product packaging is more than just a practical choice—it plays a critical role in shaping customers’ perception and memory of the product and the business behind it. Carefully chosen, smart packaging ...

The branding and packaging for Target’s beloved Up&Up brand is now more colorful than ever. Over the course of three years, design agency Collins reimagined the wide-ranging private-label brand, which ...

Exploring traditional masculine and feminine packaging in perfume design. Highlighting brands that embrace distinct form ...