Community is about bringing people together for a shared goal or purpose. Just like brands, nonprofits need to gain support, spread their messages and ensure the longevity of their missions. In ...

In The Lean Startup, Eric Reis popularized the idea of the minimum viable product (MVP). The term relates to early software releases that startups use to learn from and build upon. By starting small ...

Opinions expressed by Entrepreneur contributors are their own. Your brand is no longer just about you or your company. Now, branding is all about the individual. They are seen as symbols representing ...

Most marketers have heard the term “community building” at some point in the recent past. It’s not just a trend; it’s a revolution that’s taking over multiple industries and for good reason. Community ...

Over the past decade, philanthropic leaders and others working for progressive social change have increasingly focused on culture. This growing interest in culture comes from a dual understanding that ...

Business.com aims to help business owners make informed decisions to support and grow their companies. We research and recommend products and services suitable for various business types, investing ...

When Kathi Wright used to rent out the Pulliam Community Building for the city, it seemed like every major life event in Loveland passed through its doors. There were quinceañeras, anniversaries and ...

Multiple identity groups and diversity are fundamental features of contemporary cities. However, do differences and multiple identities pose a barrier to building strong communities? We constantly ...

As digital brand communities dramatically grow in popularity, it makes sense to explore some high-profile examples. The customer-experience industry is undergoing a shift to mobile and niche platforms ...