The name and logo you choose for your business are nearly as important as the products or services you decide to sell. If you choose your company name and logo well, they will stay in your customers' ...

If you’ve got a startup or a small business you’re probably acutely aware of how graphic design plays a role in building your company. Similarly you probably know how expensive it can be to hire out ...

A logo is more than just a fancy icon to put on merchandise. It is an expression of the company's brand promise and must be recognizable enough to set it apart from other businesses. In many cases, ...

Opinions expressed by Entrepreneur contributors are their own. Do you realize just how important your company logo is? It appears on everything from your letterhead to your website, reaching customers ...

The gilded emblem for Trump’s Board of Peace is a graphic design nightmare. The new ‘Gourmet’ logo is an acquired taste A group of journalists just revived 'Gourmet' magazine, and its logo takes ...

Nike's "swoosh" is one of the world's most recognisable logos From Nike's "swoosh" symbol to Starbucks' twin-tailed mermaid or siren, the world's largest companies take great care of their logos. For ...

Design is used in almost everything,from the design of a lightto the design of the logoon your sports gear. Logos are a key partof the identity of a business.As the company becomesmore well-known, so ...