Dena Bateh, adjunct faculty member in Saunders College of Business, presented “The Use of Game Theory in Building Sustainable Competitive Advantage” at the seventh International Conference on Applied ...

Competitive advantage refers to the unique edge a company possesses over its rivals, enabling it to generate greater value for its stakeholders or offer superior value to its customers. This advantage ...

Competitive equilibrium and auction theory together form a vital framework for understanding market efficiency and the strategic allocation of resources. Competitive equilibrium denotes a state where ...

For businesses looking to innovate more successfully, combining the principles of creativity theory and design thinking may ...

Competitive advantage is a favorable position sought by a business to be more profitable than its rivals. To gain and maintain a competitive advantage, the business provides either more affordable or ...

With the biggest sporting event in the U.S. right around the corner, I’ve been thinking a lot about what it takes to “win” against the competition. Identifying a competitive advantage is one way small ...

This parts comes back on the author's work on when disclosure is socially optimal for security, taking into account the costs and benefits to all the parties involved. It continues the investigation ...

How to factor the new technology into your strategy by Scott Cook, Andrei Hagiu and Julian Wright By making it vastly easier and cheaper to create or improve products and services, generative AI has ...

A robust data strategy is paramount for harnessing generative AI (GenAI), which is poised to significantly elevate global GDP by $7 trillion and enhance productivity within the next decade. In my ...