Instagram long-form videos have previously been a possibility the company has ruled out, but its head Adam Mosseri now says that it might be that the platform needs it. One thing he is promising is a ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. BRISTOL, UK—Consumption of long-form YouTube content is rising rapidly in the U.S., accounting ...

Meta’s popular social media platform Instagram may soon allow users to upload long-form videos, signaling potential challenges for YouTube and its content creators. Instagram head Adam Mosseri hinted ...

LONDON—Viewers who remember a time before YouTube existed are the biggest consumers of the platform’s movies and TV shows, according to a new report from Ampere Analysis. The world’s most-used video ...

Long-form content used to get a bad rap. Writers feared no one would read it. Marketers worried attention spans were too short. The assumption was simple: shorter content wins. But the data and ...