Box began life almost 20 years ago in a dorm room at USC when Aaron Levie conceived of an online file storage and sharing system. A few years later, Levie’s original idea was becoming commoditized, ...

For decades, the content management industry has followed a familiar and highly manual process—drafting, editing, publishing and archiving. But the advancements in generative AI (GenAI) are disrupting ...

The following excerpt is from Robert W. Bly’s book The Marketing Plan Handbook. Buy it now from Amazon | Barnes & Noble | iTunes Robert W. Bly explains how you can develop big-picture marketing plans ...

Well over a decade ago, as Web technologies first broadly proliferated in businesses, a major industry push was made to make Web publishing simpler and easier. The rise of the content management ...

For marketers at companies that handle products, managing product content across multiple channels is increasingly complex. Ensuring that images, videos, product descriptions, and data align ...