Recent court decisions in two highly publicized Gen AI cases favored the platforms and may start to reduce the concerns over using Gen AI. But content owners and those working for them should still ...

Consumers today aren’t just consuming content—they’re scrutinizing it. In an era where personalization is expected and values matter more than ever, brands must go beyond simply being informative or ...

Medically reviewed health content features information that a medical professional reviewed and approved. The professional often has experience in the relevant health area. Using medically reviewed ...

Forbes contributors publish independent expert analyses and insights. Renae Gregoire covers content marketing and great content experiences. Writing and editing? Check. SEO knowledge? Check. Content ...

For content to make a real impact, it can no longer just be better—it has to be exponentially better. Search results are saturated, readers are increasingly skeptical, and Google is heavily ...

Evergreen content keeps working long after it’s published. Learn what it is, why it matters for SEO, and how to create content that stays relevant and ranks. Evergreen content is like that unicorn ...

As I write this, Adobe is currently navigating some interesting content ownership & usage issues. On June 5th, 2024, users of various Adobe apps were faced with a pop-up notice "we may access your ...