Corona has had a tricky year on the marketing front given that its brand name closely resembles that of the deadly virus that has kept many parts of the world shut down for months at a time. Previous ...
Constellation Brands, which owns the Modelo and Corona beers in the US, lowered its full-year sales and profit outlook Tuesday, citing falling demand from Hispanic consumers. Constellation President ...
Corona, the Mexican beer, has come through the coronavirus pandemic better than most. Profit from the beer division of alcohol company Constellation Brands, which owns the rights to Corona in the ...
The initiative is part of the continuous commitment of the brand on finding sustainable technologies to protect nature New technology - three years in the making - repurposes surplus barley straw into ...
Amid the ongoing havoc being wrought on people and industries by the coronavirus, Corona beer may be an unlikely casualty. As the toll from the fast-moving and deadly virus expands around the globe, ...
Constellation Brands lowered its outlook for its current fiscal year as consumer demand for beer weakened, particularly for high-end beer purchases, amid a "challenging" economic climate.
Corona Extra USA launched a 2022 holiday marketing campaign built around its iconic “O’Tannenpalm” ad from 1990, according to details shared with Marketing Dive. As part of the effort, an augmented ...
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