Forbes contributors publish independent expert analyses and insights. I write about 21st century leadership, Agile, innovation & narrative. Why do firms exist? In 1991, British economist Ronald Coase ...
Forbes contributors publish independent expert analyses and insights. I write about 21st century leadership, Agile, innovation & narrative. The idea that serving customers might comprise an inspiring ...
It’s harder than ever to land a new client. Companies are scrutinizing spending amid pandemic-fueled economic uncertainty. Sales meetings are conducted over video rather than in person. Buyers are ...
Shift your organizational priorities and operations to be more customer focused Your email has been sent Today’s tech executives are operating in a rapidly changing market compared to where they were ...
This piece has been co-authored by Ram Devanarayanan, associate vice president, senior industry principal at Infosys Finacle. Between 2015 and 2019, while the gap in bank lending to small and medium ...
Discover how the Value Marketing Framework revolutionizes traditional marketing approaches by emphasizing value-added strategies. This innovative framework guides businesses in quickly and affordably ...
ATLANTA--(BUSINESS WIRE)--DecisionLink, the leader in secure, SaaS-based Customer Value Management solutions that simplify and automate business value conversations at all customer journey stages, ...
Leveraging the power of behavioral science and psychology, you will learn how to reengineer the customer experience to maximize value at every stage of the decision-making process. Specifically, you ...
The global economy is teetering on the verge of a recession, causing many organizations to retrench, either by slowing investments or aggressively cutting costs. Retrenching can be an effective ...
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