Last night, TikTok hosted the TikTok Ad Awards 2025 at KAFD Conference Center, in Riyadh, bringing together brands, agencies, and creators from across the METAP region including UAE, Saudi Arabia and ...

Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 7 hours ago By Adrianne Pasquarelli - 10 hours 34 min ago By Tim Nudd - 11 hours 53 min ago By Tom Wormald - 14 ...

New year, new collections! These visuals contain endless inspiration for the season ahead.

Are you a print subscriber? Activate your account. By Garett Sloane - 45 min 36 sec ago By Parker Herren - 1 hour 5 min ago By Ad Age Studio 30 - 3 hours 3 min ago By Ad Age and Creativity Staff - 3 ...

The gap between conceiving an advertising campaign and actually deploying it has always been a source of friction. Creative ...

Alex Song is the CEO and founder of Proxima, a data science company that helps brands better reach consumers across all major platforms. The advertising industry is widely known for its creativity. It ...

Israeli-headquartered marketing automation SaaS company Bidshake has recently launched a new tool - the Creative Manager, within its user acquisition (UA) platform.This new tool - the first of its ...

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Stay ahead of the game with AI-powered creative search ads. Learn how to leverage the power of automation to improve the efficiency of your PPC campaigns. PPC ads are at the core of many marketers’ ...

The planning and craftsmanship that go into producing video and CTV ads determine whether the campaign can generate genuine excitement—and advance your brand’s mindshare—or fade away as irrelevant ...